May 10, 2024 The initial list of selected individuals for the 5th WBFC Conference chosen by professors and judges from universities and business schools Supporting this event, has been compiled. “The inaugural round of evaluations, supported by evaluators from the prestigious universities and business schools, has concluded for the 5th edition of the World Branding […]

April 9, 2024 Cultivating Brand Identity Navigating the Evolving Landscape of Marketing in the Digital Age   Culture plays a pivotal role in shaping the identity and perception of brands in the eyes of consumers. In today’s globalized world, where diverse cultures intersect and influence one another, understanding the intricate relationship between culture and branding […]